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HTTP cookies, sometimes called browser cookies or web cookies, are a widely-used tracking device for internet analytics.  These cookies consist of coded data used to identify...

According to a poll done by Direct Marketing Association, the ROI on an email marketing campaign can be as high as 4300%! (more…)...

Social media usage has boomed worldwide in the past decade. (more…)...

Networking, lead generation, and brand awareness are the three main reasons to attend shows. (more…)...

Video advertising is anticipated to be the next big push in digital marketing. Below are five current and surprising stats about the rapidly-growing marketing...

According to research done by Satyendra Singh, “people make up their minds within 90 seconds of their initial interactions with either people or products....

A quick glance across social media sites of business professionals seems to point out one obvious trend: most users are male Caucasians in their...

Yes, it’s possible! Blogs can generate a six-figure salary. Many sites have been exceptionally lucrative since the inception of blogging and the keys to...

Generally speaking, only about 2% of consumers convert on their first visit to a website. For some companies, that 2% may generate enough purchases...

Email advertising is the most efficient and cost effective marketing channel at present. Companies invest a lot of money to drop massive campaigns that...

Mobile device usage is growing at a rampant rate. According to a study done by Flurry Analytics, consumers spend a daily average of 2.6...

According to the Fast Media article, "10 Surprising Social Media Statistics that will make you rethink your Social Strategy," 93% of marketers use social media...